Blog | Marketing strategy | Page 5

17th September 2015

Smart marketing – a psychological perspective

As an undergraduate psychology student at Durham University, I contacted Recenseo with the aim of experiencing a small taster of the marketing world. During my studies my main interest concerned how the theories I was being taught could apply to a...

16th September 2015

Seeing the bright side

We love the chance to help build something from the ground up. The opportunity to do the homework, set the scene and base an approach on strategy. So we were very excited to be commissioned by Southern Health NHS Foundation Trust to re-launch its...

14th September 2015

Lead Forensics – breaking the ice

We are often asked how we can help companies maximise the return on investment from Lead Forensics. Lead Forensics provides a view of exactly who is on your website, showing you company name, pages visited, duration of visit and a host of other...

25th June 2015

Marketing for schools – a tick in the box?

Someone said to me recently that we make a career out of being a parent these days; our expectations for our children are high and any interactions we make on their behalf are almost business like. We want to be able to book a doctor’s appointment...

18th June 2015

Painting the town red

Brand is a funny creature. Sometimes it is so intrinsic that it can be difficult to put your finger on brand values and key messages – but, boy, when someone gets it wrong, everyone can see it. Recently, Portsmouth’s Spinnaker Tower announced...

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