Blog | Social Media

8th June 2021

LinkedOut – The Demise of LinkedIn?

I was quite an early adopter of LinkedIn – in fact I think I have a badge on my profile that suggests I was in their first million users – sounds a lot but if you think that kind of following is achieved in the blink of an eye these days. I...

17th September 2018

It’s good to talk – well, it used to be…

Those of a certain age will remember the late Bob Hoskins and Maureen Lipman starring in the BT TV commercials of the late 80s and early 90s proclaiming that ‘It’s good to talk’. As someone that spent more than a decade in predominantly...

15th June 2018

Opinions are like a##eholes and social media is full of them

I think it was around 2004 and it was a family party. My brother was working at Nokia at the time and at that point they were the leading mobile phone manufacturer – how times have changed. He presented me with a phone concept he was working on...

3rd October 2017

When Social Media Becomes PR

Some may argue that social media is not PR and that PR is not social media, but recent events have taught us that the lines between are becoming increasingly blurred. Let me give you an example. A client comes to us for PR support and as usual we...

21st May 2015

Changing consumer perception and behaviour

This Girl Can, she's called Victoria It is possible to change perceptions and consumer behaviour, it's just not that easy.  The phenomenal #Thisgirlcan campaign from Sport England is proud and it should be. The campaign was successful in so many...

8th April 2015

Even Starbucks can get an integrated campaign wrong

Think about what your brand stands for ... Social media opens up a world of opportunity and creativity for companies to get their messages out. It’s an exciting playground, but in every playground are often obstacles to trip over so it’s vital...

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