Blog | Marketing strategy | Page 7

8th April 2015

Even Starbucks can get an integrated campaign wrong

Think about what your brand stands for ... Social media opens up a world of opportunity and creativity for companies to get their messages out. It’s an exciting playground, but in every playground are often obstacles to trip over so it’s vital...

18th December 2014

A Little Bit of Thinking Time

The quieter Christmas period is a good time to reflect on the last year - especially from a strategic point of view. If you want to consider what next in terms of your marketing strategy we've put together a few key areas for consideration. A...

9th December 2014

Does Google Page 1 Matter…?

Does Google Page 1 Matter...? Anyone in the website, SEO or marketing sector will undoubtedly have taken part in a version of the following conversation on more than one occasion: Agency: What do you want to achieve from your website? Client: I...

19th November 2014

How do you market a choo choo?

How do you market a choo choo train? The simple answer is it depends what train you are driving… We start every new client project by seeking to understand the client’s long term aims and objectives as the approach to marketing a business...

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