Keeping up with things

Sit down with a brew and have a read of what’s happening in the world of Recenseo

10th December 2019

When Innovation Becomes Impossible

I am increasingly of the opinion that businesses get to a point whereby innovation becomes impossible. They may possess the wish and willingness to update, adapt and change systems but when it comes to the execution of change, they meet with too...

8th November 2019

Marketing – It’s a Friday Thing

Emma once worked with a Director who famously wore a special pair of socks when it was ‘marketing day’. As a finance professional, his everyday socks were black, plain – you may even say austere. His marketing socks however, were (by his own...

5th August 2019

Sparkling with Tinwood Estate

We are delighted to add Tinwood Estate, one of the founding English sparkling wine producers, to our Food and Beverage portfolio. We’ll be working with Tinwood on a retained basis to provide strategic direction for public relations, campaigns,...

17th June 2019

Data based decisions

Like every other industry, the marketing sector is awash with data. In fact, we have access to so much personal and demographic data now that John Wanamaker’s assertion that half of his marketing budget was wasted should no longer hold water. With...

5th May 2019

Where’s The Fold Gone?

Those of us old enough to remember the first websites will know that the design of the home page of a site finds its roots, not in the internet age as one might expect, but actually in the newspaper industry. The top half of the home page of a...

13th February 2019

How to write a good webpage…

Introduction to SEO  Your website needs to fulfil two main roles. The first is to get the attention of prospective clients. The second is to make sure any content is search engine friendly to achieve good SEO therefore ranking the site highly...

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