22nd February 2016
X, Y, Z, Millennials, Centennials, Baby Boomers do you know the difference? Do you know which generation is most likely to buy your product and/or service and why? More interestingly, do you know which generation you are? It turns out I was wrong...
19th February 2016
Stinking Bishop, the award winning British cheese produced by Charles Martell and Son, has chosen Recenseo to provide strategic marketing guidance and support for the brand. Stinking Bishop is a washed rind cheese, produced since 1994 by Charles...
18th February 2016
It was our turn to take time out of doing our client’s marketing and spend some time focusing on our own! So what did we do? This time, we opted for a highly targeted approach by sending the campaign to 13 selected businesses we want to work with...
29th January 2016
Hi I’m Helen Thompson I am currently a student studying Business Studies and Marketing at the University of Chichester here for a 10-week work placement. Here is my take on my first week at Recenseo... Introductions aside it was straight into my...
22nd December 2015
Accountability is our watch word. We love nothing better than proving the worth of marketing. Set us a KPI, ask us about ROI and challenge us about stats. Quite frankly there is nothing more satisfying than seeing a wry smile on an FD's face when...
17th December 2015
Much has been discussed and debated recently about the round of 2015 Christmas retail TV commercials. They've become symbolic of the state of the nation at Christmas and make for entertaining discussion, even if not always a change of loyalty. Mog...
