Blog | perception

7th December 2020

CSER More Important Than Ever

There will undoubtedly be a few lasting societal impacts of the Covid pandemic. Where we work, how we work, commuting, traditional retail and global travel are all likely to see significant changes, at least for the foreseeable future, if not for...

21st May 2015

Changing consumer perception and behaviour

This Girl Can, she's called Victoria It is possible to change perceptions and consumer behaviour, it's just not that easy.  The phenomenal #Thisgirlcan campaign from Sport England is proud and it should be. The campaign was successful in so many...