The Client

BillyChip® CIC is a social enterprise platform which aims to empower rough sleepers. It allows people to purchase a BillyChip token from participating food and drink outlets which can then be given to rough sleepers and homeless people as an alternative to cash. They can then redeem the BillyChip for food, drink and other products.

The Brief

We support the BillyChip team with PR and marketing to help raise awareness of the brand across the South West, the UK and beyond. Initially we worked to create a more consistent approach to all PR activities, setting up press lists and ensuring a regular flow of news and updates to the media. We also helped raise the profile of the charity with entries to local and national awards which has seen the scheme Highly Commended by Bristol Life and shortlisted for the National Start-Up Awards.

The BillyChip team have been invited to talk on BBC Breakfast, Sunday Morning Live and across local BBC radio stations in the South West. They’ve also enjoyed coverage in many well-known newspapers and magazines including The Times, Country Life, Bristol Life and Bath Life.

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