Veritas Procurement is a Health and Social Care Consultancy, founded in 2007 with the aim of identifying and assisting the implementation of efficiency savings for public, private and third sector organisations. Its ethos is to ensure that the considerations of the patient and user are continually at the centre of the services. The company works with National Health Service Trusts and Clinical Commissioning Groups, central and local government authorities as well as large private sector organisations.
Veritas worked with Recenseo on a repositioning exercise to move from a procurement consultancy to its true remit of a health and social care focus. In considering its marketing strategy and activities, we worked with Veritas’ MD to research and decide upon the company’s strategic marketing direction, and undertook much of the day-to-day marketing programme including website updates, regular e-newsletters, event support, PR and social media, to raise Veritas’ profile within its key target markets.