Blog | Education

1st July 2017

Schools need marketing

As an agency, our focus is to get our clients noticed and stand out from the crowd, from marketing campaigns, features, social media presence and coverage. We sometimes forget that we need to do the same for us and neglect what we do best! Our...

16th June 2017

The Education Profit and Loss

Let me start this blog post by saying that as a Chair of Governors for a secondary school, the funding formula for schools in the UK is fundamentally broken. When schools have to sign up to a national minimum wage, national living wage and national...

3rd May 2017

Why going to exhibitions is still important

Exhibitions used to be big business and for some companies they were the mainstay of their annual marketing activity. But in the last decade, some of the biggest vertical shows seem to have crumbled and either downsized significantly, regionalised...

28th April 2017

Who cares about catchment! You’ve got to compete.

Decades ago when I was just a lad and all this were just fields, my parents fulfilled their legal obligation to send me to school. Was there a discussion about which school to send me to, did they focus on the latest Ofsted report, did they start...

23rd May 2016

Agency Life – Marketing Support for a New Sussex School

Education is an important subject for us. Two of our team are school governors, and as a business we fund a breakfast scheme in a Sussex secondary school, ensuring that disadvantaged children are provided with a meal at the start of the...

25th June 2015

Marketing for schools – a tick in the box?

Someone said to me recently that we make a career out of being a parent these days; our expectations for our children are high and any interactions we make on their behalf are almost business like. We want to be able to book a doctor’s appointment...

loading...
Back to top